I will need both primary and secondary research to help me create an interactive map that appeals to its target audience. I need to do research into existing examples of interactive maps to help ensure that mine is unique, and I need to do research into the interests of my target audience in order to know what information to include on my interactive map.
Secondary research: I will look at various examples of interactive maps online, and record their USPs and other information that might help me create my own.
Primary research: I will create a survey and give it to my target audience, asking them what they would like me to include on an interactive map about the Avalon Marshes.
Secondary research: I will look at various examples of interactive maps online, and record their USPs and other information that might help me create my own.
Primary research: I will create a survey and give it to my target audience, asking them what they would like me to include on an interactive map about the Avalon Marshes.